Experienced marketing executive – leadership – content strategist
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UX/UI copy

Helping behind the screen

As part of the Microsoft UX design team, I worked with designers to create copy for Windows Phone and Microsoft’s feature phones. I made sure the apps and settings were easy to understand, instructional, and supportive, and had a friendly and on-brand tone of voice. I was also responsible for placing the copy into the implementation and translation CMS, and supporting localization. Below you can find actual screens from Lumia phones showing the microcopy I wrote.

Gadgets app copy—Microsoft Lumi phones

Gadgets app copy—Microsoft Lumi phones

This was an app to connect bluetooth accessories to Lumia phones. The intent was to create copy that was instructive, yet light.

Image credit: Windows Central

Gadgets app copy—Microsoft Lumia phones

Gadgets app copy—Microsoft Lumia phones

Image credit: Windows Central

Glance screen settings copy—Microsoft Lumia phones

Glance screen settings copy—Microsoft Lumia phones

It’s not perhaps the most glamorous copy to write, but it’s fundamental that the user understands exactly what each of these settings does to get the most out of their phones.

Glance screen settings copy—Microsoft Lumia phones

Glance screen settings copy—Microsoft Lumia phones

Gestures and touch settings copy—Microsoft Lumia phones

Gestures and touch settings copy—Microsoft Lumia phones